Gather the background information about the industry of your group’s business. This industry analysis should include:?
description of the industry?size of the local industry?listing of local competitors?challenges facing the industry?opportunities and future growth potential of the industry?information sources (e.g. citations) for
investigating the industry/specific business?Each member of the group needs to supply their own version of this; the information collected will be used later in the marketing research presentation. Please provide
a minimum of 500 words for this documentation.
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